I just wanted to take the opportunity to welcome you to our site. In this post I will keep it brief but will tell you what you can expect by visiting our blog.
We are a bunch of marketers that have seen how crazy and lucrative internet marketing has become over the years. In the last several years though, there has been a dramatic change in internet marketing that has changed business for many people. If you are still marketing the same way you did 10 years ago, you will be in a tough situation to make any sales.
You see, people’s habits have changed. Their attitude towards the internet has changed. Back then, people were very click-happy where they would click on just about anything thrown at them. Now, we have banner blindness and other things like that.
What’s changed is that people expect more these days. Then there’s the trust factor. It is difficult to build trust from people and average person only ever makes a purchase after seeing your brand around 7 times. This is why remarketing is so popular and vital to a business. If you throw up some ads on Facebook for your ecom store for example, if you don’t do any re-marketing then you’ll probably make very little sales.
Brand recognition is the most important hurdle to overtake. Once you get past that then you should start seeing some sales come in.
Your website should also look professional, have very quick load times and also built to convert. These are just some of the things we will touch on once we build up our blog. Hope to see you often!